Auric

Auric is an Australian health-tech startup pioneering Mood-as-a-Service™ — a breakthrough approach that blends AI, biometrics, and olfactory science to enhance emotional wellness. The company's flagship product, the Auric Aromasphere, is a waterless smart scent diffuser that personalizes and adapts in real-time to help users shift between states of calm, focus, energy, and sleep using 26 science-backed aromatherapy rituals. The Auric app connects with wearables and smart home devices, using biometric data and AI-driven insights to automate and personalize scent delivery. Founded by serial entrepreneur Adam Good and robotics expert Alex Cutri, Auric is backed by a global team and recognized as a top mental health startup in Australia.