Allure Systems
AcquiredA.I. to create stunning fashion images for eCommerce.
New York, United States · Founded 2017 · $17.0M raised
- Headquarters
- New York, New York
- Employees
- 11–50
- Founded
- 2017
- Business Model
- B2B
- Website
- alluresystems.com
- Total Funding
- $17.0M
- Last Round
- $17.0M Series BMar 2026
- Rounds
- 1
- Acquisition Date
- Dec 2021
About
Allure Systems was Acquired by Farfetch (NASDAQ: FTCH) in Dec 2021. AllureSystems uses generative A.I. to create stunning apparel images for eCommerce. Allure works with leading fashion retailers to improve conversion rates by creating images that resonate with their clients in a scalable and cost-effective way. With a single photo of clothing, a brand can produce unlimited images, on any model, instantly. The ability to show styles on models in every size increases conversion rates and wow the customers. Without needing models or photographers on-site, brands can produce images for their product page at scale.
Summary
Allure Systems is an Artificial Intelligence company based in New York, United States, founded in 2017. It has raised $17.0M in total across 1 round, most recently a $17.0M Series B round in Mar 2026. Investors include Riverside Acceleration Capital, Curql Fund and Glasswing Ventures.
Funding History
Mar 2026
Sign up to see all 2 rounds
Acquisition through Series B — per-round amounts, valuations, and who invested in each round.
Investors
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