Acura

Acquired

Precision Crafted Performance

United States · Founded 1986

Founded
1986
Business Model
B2C
Website
acura.com

About

Acura is Honda's luxury performance automobile division, launched in 1986 with a start-up culture that brought the Integra and Legend to market in under a year. The brand's stated mission is Precision Crafted Performance: evocative styling, high performance, and innovative engineering across premium sedans and SUVs. Acura introduced the NSX supercar, created the three-row MDX crossover class, and operates the Performance Manufacturing Center in Marysville, Ohio. It sells performance-focused vehicles including the TLX, RDX, MDX, and Integra, and is developing electrified models such as the Precision EV Concept.

Summary

Acura is an Automotive company based in United States, founded in 1986.

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